Hull City’s home game on 10th April against Wigan Athletic will play host to a one-off celebration of “Kits For Africa”, a campaign launched three years ago by the club’s main partner SportPesa. The campaign has seen a total 75,000 pieces of football kit donated by fans of English football clubs to support underprivileged grassroots football teams in Africa.
Hull City have been ever-present in the campaign, which was originally launched as “Kits for Kenya” in 2017. Partner clubs Everton FC, Southampton FC, and non-league side Loughborough Dynamo have also teamed up with SportPesa to collect kit donations. This season alone, fans and players of Hull City have contributed a massive 5,000 kits to the initiative.
The incredible success of the campaign would not have been possible without the contribution of the fan community at Hull City.
SportPesa has a continued commitment to building and developing grassroots football. Since the company’s inception in 2014, they have quickly established themselves as a community focused organisation. The Kits For Africa campaign is part of this pledge to transform lives in Africa.
In May 2018, Hull City travelled to Nairobi, Kenya to play against local club Gor Mahia, where Manager Nigel Adkins, his staff and first-team squad personally distributed items that had been donated to Kits for Africa by the club’s fans.
Shaun Simmonds, Head of Marketing at SportPesa said: “Kits For Africa has been a real success story of our football partnerships and we are delighted to be able to celebrate this achievement with our partner clubs and their fans. SportPesa has a proud history of supporting grassroots sport globally and we’re incredibly grateful to everybody that donated their kits to communities who simply don’t have the same opportunities many of us do.”
To find out more about the Kits For Africa project, please visit: www.kitsforafrica.com
SportPesa is a growing global technology and entertainment company that is focused on sports and entertainment news. As such, our platforms immediately update sport scores and, in certain markets, offer fully licensed, real money gaming services. We are a brand committed to responsibly delivering our services and investing in the development of sports and our communities. We use the power of sport to unify people everywhere; connecting customers with excitement, sports clubs with funding and society with opportunities.
Updated 17:43 - 25 Jun 2019 by Kathryn Townsley